About
Sarah Russo is a public relations professional with 14 years of experience in the publishing industry. Sarah specializes in books, photography, science and the environment, events, branding and corporate communications. She has also come to be very familiar with crossover books into film, TV and app.
Sarah Russo Public Relations launched in May 2011 with the New York Times bestseller Go the F**k to Sleep written by Adam Mansbach and illustrated by Ricardo Cortes (watch Adam on The Today Show).
In addition to individual book and art projects, Sarah serves as North American Publicity Director for And Other Stories, a UK based publishing house of fine fiction with the conviction that good books will travel. And Other Stories is the publisher of Deborah Levy’s Man Booker shortlisted Swimming Home among other excellent and prize winning books. &OS is distributed by Consortium Books Sales and Distribution, Inc. in the US and Canada. You can reach Sarah specifically about &OS titles via sarah (at) andotherstories (dot) org.
In the past few months, Sarah’s list has featured an eclectic group of books including American Honor Killings by David McConnell, The Allure of Order by Jal Mehta, and the launch for the graphic book Cadaver: A Bittersweet Love Story by Jonah Ansell based on the animated short of the same name starring Christopher Lloyd, Academy Award winner Kathy Bates and teenage fashion icon Tavi Gevinson, founder of www.RookieMag.com.
In collaboration with Lauren Cerand, Sarah promotes the National Book Critics Circle Awards and the NBCC pro bono. In 2012, Sarah worked on a variety of projects including the iPad app Skulls by Simon Winchester and developed by Touch Press, Hemlock Grove by Brian McGreevy which debuted as a Netflix television series in April 2013, a campaign for The Oxford American, Matt Dojny’s first novel The Festival of Earthly Delights and Eliot Schrefer’s National Book Award shortlisted novel Endangered. among others. She serves on the Brooklyn Book Festival’s PR and Marketing Committee.
Before launching SRPR, Sarah was the Associate Director of Publicity and Communications for Oxford University Press and prior to that Publicity Manager at Farrar, Straus & Giroux and Director of Publicity at Other Press. She has also worked for Alfred A. Knopf, Doubleday and Scribner. Over the years Sarah has worked with hundreds of authors in a wide variety of fields. Over the years Sarah has worked with hundreds of authors in a wide variety of fields. She has executed campaigns and tours for James McPherson, Amartya Sen, Jennifer Egan, Steve Paulson (Executive Producer for NPR’s To the Best of Our Knowledge), David Kilcullen, Daniel Sperling, Tariq Ramadan, Gurcharan Das, Harry Ostrer, and David Harvey.
Sarah has crafted and executed launches for major publishing events such as the AIA Guide to New York City, the 80th Anniversary of the Oxford English Dictionary, Benjamin Moser’s Why This World: A Biography of Clarice Lispector, helped established the Oxford World Classics Word for WordBook Club in the Bryant Park Reading Room and programmed the 2009 and 2010 seasons.
You can reach Sarah at sarah (at) sarahrusso (dot) com or connect with her on Facebook, Twitter, Pinterest, or here on Tumblr.
